Story

Coût De La Liberté or CDLL (Captivating, Daring, Luxury, Lifestyle), is a fashion house founded by Jeffrey and Carrie Lubell in late 2020, in Los Angeles, California.

Inspired by Rock’n’Roll icons Coût De La Liberté is pushing the boundaries and redefining current fashion ideals. Offering a diverse range of products suited for all walks of life.

To the Lubell’s, Rock’n’Roll is a way of life, an attitude that can be expressed in many different forms. Clothing being one of them. Daring to do something new and exciting from their Downtown, Los Angeles office, Jeff and Carrie have taken it upon themselves to produce all garments in house, thus controlling the quality of each individual garment.

Coût De La Liberté has a very eclectic fan base with the likes of Lenny Kravitz, The Weeknd, Billy Idol, Russel Westbrook, Lil Baby, Quavo, Offset, Kid Cudi, 2 Chainz, Beyonce, Jay Z, Drake, Rihanna, Nick Jonas, Swae Lee, Lil Tekka and Gunna to name a few.